PurpleLens.

PurpleLens — Photography Studio · Johannesburg

Light, held still.

Portraits, brands, weddings, and fine-art prints — made in warm, deliberate light. A studio that treats every frame like it matters.

Est. 2026
Studio & location
Available for travel
Portraits — Brand & commercial — Weddings — Editorial — Fine-art prints — Events — Studio & location — Johannesburg —

A photograph should feel like the moment did — unhurried, true, and a little bit golden.

PurpleLens is a one-person studio in Johannesburg, working across portraits, brand & commercial, weddings, and a personal line of fine-art prints. The thread through all of it is light: warm, patient, deliberate.

No rushed shutters, no manufactured smiles — just the frame everyone else walks past, made to last.

4
disciplines
/25
print editions
48h
reply on enquiries
Selected work

The galleries.

Iconoclast — a PurpleLens portrait series

Portraits that refuse to behave.

High-contrast, rule-breaking portraiture for people who don't pose. Stark light, real faces, zero corporate gloss — the bold end of the portrait work, shot in black and white.

Sit for one
Limited series

Fine-art, framed in dark.

Aloe IEdition /25
Smoke & goldEdition /25
Quiet windowEdition /25

Signed, numbered limited editions on archival cotton rag. Each release is a run of 25 — once they're gone, the negative is retired.

Shop

Prints for your walls.

Commission a piece

Museum-grade cotton rag · shipped worldwide, rolled in an archival tube · framing on request. Secure checkout via Paystack.

Sessions & rates

Book the right light.

Portraits
From R1,800 / session
  • 60–90 min, studio or location
  • Two outfit / look changes
  • 15 edited high-res images
  • Iconoclast B&W direction on request
  • Private online gallery + print add-ons
Enquire
Brand & commercial
From R6,500 / half-day
  • Half- or full-day shoots
  • Product, lookbook, founder & team
  • Art direction & shot list
  • Retouched web + print exports
  • Commercial usage license
Enquire
Weddings & events
From R12,000 / day
  • Up to 10 hours coverage
  • Second shooter available
  • 300+ edited images
  • Highlight gallery in 7 days
  • Album & fine-art print options
Enquire
Behind the lensChevza
The studio

PurpleLens is a one-person studio that chases warm, honest light — in faces, in products, in the spaces between people.

I'm Lehlohonolo 'Chevza' Nchefu, a maker and photographer based in Johannesburg. PurpleLens grew out of a simple belief: a photograph should feel like the moment did — unhurried, true, and a little bit golden.

Whether it's a founder's headshot, a brand's lookbook, or a couple's first dance, the approach is the same — patience, warmth, and an eye for the frame everyone else walks past.

Start a project
Let's make something

Book a shoot.

Tell me a little about what you have in mind and I'll come back within 48 hours with availability, a quote, and a few ideas.

Sends straight to the studio inbox — you'll get a reply within 48 hours.